Complete AI Prompts Directory for UK SMEs
240+ AI prompts specifically designed for UK small and medium enterprises. Each prompt is optimized for ChatGPT, Claude, and other AI tools to help solve common business challenges.
Marketing AI Prompts (25 prompts)
Local SEO Keyword Booster
Generate high-impact local keywords and blog titles to drive traffic to your physical business.
Social Media Content Calendar
Create a week’s worth of engagement-focused posts for a specific platform.
Google Business Profile Update
Write a punchy update for Google Maps to capture immediate local footfall.
LinkedIn Founder Story
Draft a personal, authentic LinkedIn post to build your personal brand and authority.
Lead Magnet Brainstormer
Generate ideas for free resources to capture email leads for your business.
Content Repurposing Engine
Turn one piece of content (blog/video) into posts for LinkedIn, Twitter, and TikTok.
Micro-Influencer Outreach
Draft a DM to local influencers to promote your product or service.
Value Proposition Refiner
Sharpen your tagline or pitch to make it more memorable.
Seasonal Event Planner
Plan a complete promotional campaign for a specific holiday or local event.
Competitor Website Audit
Analyze a competitor's text to find their strengths and weaknesses.
Google Ads Headline Generator
Generate high-CTR headlines fitting strict character limits.
Tone of Voice Style Guide
Define your brand voice so freelancers or staff can write like you.
Seasonal Slump Promotion
Generate creative ideas to drive footfall during quiet months.
Client Case Study Builder
Generate a compelling case study by answering interview questions.
Customer Persona Generator
Visualize your ideal customer to target your marketing more effectively.
The 'First 10 Customers' Plan
A tactical plan to get your first paying users with zero budget.
Brand Authority Pillars
Define the core themes that will position you as a market leader, not just a service provider.
AI Image Prompt Generator
Create detailed, artistic prompts to generate professional images in tools like Midjourney or DALL-E.
Webinar Script Structure
Plan a high-converting webinar from the hook to the final sales pitch.
Loyalty Program Designer
Design a simple, effective loyalty scheme to keep customers coming back.
The Brand Manifesto Generator
Create a powerful, emotional statement about why your business exists to motivate your team.
Product Packaging Copywriter
Write catchy, compliant text for your product packaging.
Unboxing Experience Designer
Design a memorable unboxing moment to encourage social sharing.
LinkedIn Bio Rewrite
Turn your profile into a landing page that converts visitors.
Dark Social Attribution Survey
Find out where your customers *really* come from (beyond Google Analytics).
Customer Service AI Prompts (10 prompts)
Polite Complaint Resolver
Turn a negative review into a retention opportunity with a professional response.
The Jargon Buster
Rewrite complex technical explanations into plain English for clients.
Positive Review Response Writer
Quickly generate varied responses to 5-star reviews to boost engagement.
Chatbot Conversation Flow
Design a logic tree for your website chatbot to triage customer queries.
How-To Guide Simplifier
Turn rough technical notes into a clear step-by-step user guide.
Service Outage Announcement
Write a transparent and reassuring update during a business disruption.
Consumer Rights Act Explainer
Draft a legally compliant response to a refund request under UK law.
Sold Out Waitlist Reply
Turn a disappointed customer (missing a product) into a warm lead for the restock.
Multilingual Welcome Note
Translate essential guest information into multiple languages for hospitality.
Customer 'Wow' Moment Brainstormer
Create tiny moments of magic that turn customers into superfans.
Finance AI Prompts (12 prompts)
Invoice Data Extractor
Extract key data from messy invoice text for accounting systems.
Polite Late Payment Chaser
Chase an invoice firmly but politely without ruining the relationship.
Buy vs. Lease Calculator
Analyze whether to buy equipment outright or lease it for your business.
Supplier Price Negotiation Script
Draft an email to push back against supplier price hikes.
Expense Categorization Helper
Sort a messy list of expenses into tax categories for your accountant.
Monthly Expense Audit Template
Email template to ask department heads to cut unnecessary costs.
Vendor Dispute Resolution
Resolve a supply issue quickly without damaging the long-term relationship.
Late Payment Statutory Interest Calculator
Calculate interest and compensation for late B2B payments under UK law.
AI Project ROI Estimator
Calculate if an AI automation project is actually worth the time/money before you build it.
Quick Financial Health Check
Turn your Profit & Loss figures into a clear summary of your business health using standard financial ratios.
Commercial Rent Negotiation
Draft a formal letter to your landlord to negotiate a rent review or freeze.
Bank Loan Appeal Writer
Structure a persuasive appeal if your business loan application was declined.
HR AI Prompts (19 prompts)
Bias-Free Job Description
Draft an inclusive job description to attract diverse talent.
New Starter Onboarding Plan
Create a structured, professional first week schedule for new employees.
Return to Work Interview Script
Structure a supportive and compliant meeting for an employee returning from long-term sickness.
Empathetic Rejection Email
Reject a job candidate professionally while protecting your employer brand.
Employee Performance Goal Setter
Draft specific, measurable goals for staff reviews to improve performance.
Internal Policy Announcement
Announce changes to company rules (e.g., WFH, expenses) clearly and positively.
Staff Survey Question Generator
Create unbiased survey questions to check employee morale and culture.
Interview Scoring Rubric
Create a standardized scorecard to reduce bias when interviewing candidates.
Exit Interview Analyzer
Identify patterns in why staff are leaving to improve retention.
Holiday Clash Resolution Email
Diplomatically deny a holiday request because another staff member booked it first.
Mental Health Check-in Script
How to approach a staff member you are worried about without overstepping.
AI Change Management Speech
Explain the introduction of AI to staff in a way that reduces fear.
Apprenticeship Job Ad
Attract young talent by highlighting training and career progression.
The Culture 'Non-Negotiables' Definer
Codify your unwritten cultural rules so new hires understand how you work as you scale.
Purpose-Driven Hiring Questions
Interview questions specifically designed to test if a candidate shares your values.
The 'Stay Interview' Script
Don't wait for an exit interview. Ask high-performers what keeps them (and what might tempt them away) now.
The Role Re-Design (Job Crafting)
Re-energize bored employees by tweaking their job description to match their strengths.
AI Literacy Assessment & Plan
Assess your team's current AI skills and create a low-cost training plan.
Salary Raise Response (Denial)
Decline a pay rise request without demotivating the employee.
Legal AI Prompts (16 prompts)
Simple NDA Generator
Draft a plain-English Non-Disclosure Agreement for meetings with partners or freelancers.
Lone Worker Safety Policy
Create a Health & Safety policy for staff working alone (e.g., opening shops, late shifts).
IR35 Status Assessment
Assess if a contractor role risks being classified as a 'disguised employee' under UK tax law.
Plain English Contract Reviewer
Summarize complex legal clauses to understand risks before signing.
General Risk Assessment
Draft a risk assessment for a specific business activity or hazard.
AI Acceptable Use Policy
Set clear rules for how your staff can (and can't) use AI tools.
Data Breach Crisis Email
Draft a transparent, GDPR-compliant apology email to customers after a data error.
Accessibility Statement Generator
Draft a website statement committing to inclusivity.
Statutory Interest Calculator
Calculate exactly how much compensation you can legally claim for late payments.
Privacy Policy Generator (Lite)
Draft a simple privacy statement for a brochure website to comply with GDPR.
The Non-Disclosure Agreement (NDA) Drafter
Draft a simple NDA to protect your ideas during meetings.
IR35 Status Assessment Helper
Assess the risk of a contractor being classed as a 'disguised employee'.
Privacy Policy Generator (GDPR Lite)
Create a basic privacy summary for your website contact form.
Trademark Class Selector
Identify which trademark classes apply to your brand to protect your IP.
Referral Program T&Cs
Draft fair terms and conditions for your Refer-a-Friend scheme.
Board Meeting Minutes Generator
Formalize notes from a director's meeting for legal records.
Strategy AI Prompts (30 prompts)
The Lean Canvas Builder
Map out a new business idea or product launch on a single page.
Grant Application Assistant
Draft persuasive answers for government or council funding applications.
Competitor Differentiation Table
Visualize exactly how you beat your main competitor to help with sales pitches.
Sustainability Action Plan
Identify low-cost ways to reduce carbon footprint and write a public commitment.
Devil's Advocate Strategy Tester
Stress-test a major business decision to find risks before you spend money.
Grant Impact Statement
Articulate the economic benefits of your project for funding applications.
Partnership Pitch Email
Propose a strategic partnership to a local business to cross-promote services.
Pitch Deck Outline Creator
Structure a presentation to secure funding from banks or investors.
Blue Ocean Brainstorming
Find gaps in the market that your competitors are ignoring.
Supplier Diversification Risk Assessment
Analyze the risks of relying on a single supplier and plan for backups.
Quarterly Business Review Agenda
Structure a high-impact meeting to review performance and set goals.
Bus Factor Risk Assessment
Identify critical knowledge held by single employees to prevent operational paralysis.
Paper-to-Digital Roadmap
Plan the transition from manual paperwork to digital tools without overwhelming staff.
Consultant Strategy Critique
Get a brutal, objective review of your business plan to spot holes before execution.
Tender / Bid 'Win Themes' Generator
Identify key messages to win government or council contracts.
Carbon Reduction Plan (Basic)
Create a simple sustainability statement for tenders.
Competitor Price Monitoring
Track competitor pricing in a structured way.
The 'North Star' Decision Check
Ensure a new profit opportunity aligns with your company's core purpose before you commit.
Customer 'Switching Cost' Analyzer
Strategize how to make it 'painful' (in a good way) for your customers to leave you.
The 90-Day Scale Roadmap
Turn your long-term vision into concrete, actionable steps for the next quarter.
The 'Double-the-Size' Risk Simulator
Stress-test your business model by imagining rapid growth to see what breaks.
Mental Model Problem Solver
Solve a sticky business problem using famous strategic frameworks.
The AI Impact/Effort Matrix
Stop guessing where to use AI. Scientifically prioritize which tasks to automate first.
90-Day AI Adoption Sprint
A week-by-week roadmap to integrate AI into your business without overwhelming your team.
AI Performance Tracking System
Create a simple dashboard to measure if your AI use is actually saving time or making money.
The 'Business DNA' Context Generator
Create a master 'Context File' about your business to paste into future chats for better results.
S.C.A.M.P.E.R. Product Innovator
Brainstorm new ways to improve or repurpose your product/service using 7 creative triggers.
Decision Journaling Template
Document why you made a big decision to learn from it later.
Freedom of Information (FOI) Request
Request data from local councils or government to help your business research.
The 'Pre-Mortem' Project Check
Assume a project has failed before you start, to find hidden risks.
Quality Control AI Prompts (1 prompts)
Generated Knowledge Fact Checker
Use AI to research current UK regulations before reviewing your own documents.
Education AI Prompts (2 prompts)
The Prompt Refiner
Not sure what to ask? Let the AI help you write the perfect prompt for a complex task.
Soft Skills Role-Play
Interactive training scenario to practice difficult conversations with staff.
Productivity AI Prompts (15 prompts)
Executive Summary Creator
Summarize long meeting notes or transcripts into a concise email for your team.
Excel Formula Generator
Instantly generate complex Excel or Google Sheets formulas.
Weekly Status Update Generator
Turn rough bullet points into a professional update email for stakeholders.
Meeting Minutes & Actions
Convert rough meeting notes into a professional summary with action items.
80/20 Productivity Analysis
Apply the Pareto Principle to your role to identify high-value tasks.
The Eisenhower Decision Matrix
Prioritize your to-do list by urgency and importance.
The 'End of Week' Review
Close the week mentally to prevent burnout.
The Virtual Co-Founder Stand-Up
Start your day with a strategic briefing to organize your thoughts and priorities.
The 'Who Does This?' Delegator
Decide quickly if a task should be done by you, AI, or a Human VA.
The Entrepreneurial Delegation Map
Analyze your personal strengths and weaknesses to decide exactly what to hand off to AI.
The 'Energy Audit' Work Planner
Schedule your day based on your natural energy levels (Chronotype) to prevent burnout.
The 'Definition of Done' Generator
Stop perfectionism by defining exactly when a task is finished before you start.
Document to Presentation Converter
Turn a long text document or report into a structured 10-slide presentation outline.
The 'Tl;dr' Document Summarizer
Turn a long, boring PDF or report into a list of actionable insights in seconds.
Zone of Genius Audit
Identify where you should focus your energy as a founder.
Sales AI Prompts (15 prompts)
Upsell Script Generator
Draft a natural script for staff to increase transaction value without being pushy.
Proactive Check-In Email
Re-engage past customers to improve retention and satisfaction.
Ghosted Prospect Re-engagement
Politely follow up with a potential client who stopped replying.
Post-Trade Show Follow-Up
Convert business cards collected at events into warm leads with a template email.
Pre-Suasion Negotiation Prep
Role-play a high-stakes negotiation to prepare for difficult questions.
Win-Back Email Sequence
Re-engage customers who cancelled or haven't purchased in a while.
Elevator Pitch Refiner
Sharpen your verbal pitch so you can explain your business clearly in 30 seconds.
The BNI / Networking '60-Second Pitch'
A punchy spoken introduction for business networking events.
Asking for a Referral (The Template)
Politely ask a happy client to introduce you to others.
LinkedIn Connection Request (Personalized)
Connect with decision-makers without sounding spammy.
Sales 'One-Pager' Copywriter
Write the copy for a single-page PDF brochure that summarizes your offering.
Client Meeting Prep Dossier
Get a cheat-sheet on a potential client or company before you walk into the meeting.
Sales Objection Script Bank
Generate perfect, persuasive answers to the most common reasons customers say 'No'.
The 'Client Break-Up' Script
Professionally end a relationship with a difficult or unprofitable client.
The 'Challenger Sale' Script
Teach your prospect something new about their business to win the sale.
Communication AI Prompts (1 prompts)
Tone Check for Sensitive Emails
Rewrite an angry or emotional draft into a professional, effective email.
Operations AI Prompts (27 prompts)
Operational Bottleneck Diagnostic
Use 'Chain of Thought' reasoning to identify why a process is failing.
Inventory Optimization Assistant
Analyze sales data to identify slow-moving stock and cash flow blockers.
Professional Voicemail Script
Script a clear voicemail message for holidays or closures.
Cybersecurity Basics Checklist
A simple checklist to help non-technical staff keep your business data safe.
Appointment Reminder SMS
Reduce no-shows with effective text message scripts.
Customs Broker Inquiry
Draft a technical enquiry to a broker to help import/export goods.
Energy Saving Checklist
Create a list of behavioral changes to reduce utility bills in your premises.
Stock Take Procedure Guide
Standardize the counting process for temporary staff to reduce errors.
Freelancer Project Brief
Define scope clearly to get accurate quotes and better results from freelancers.
Mystery Shopper Checklist
Create a scorecard to test your own customer service standards.
The 'Mystery Shopper' Checklist
Create a scorecard to audit your own customer service.
Software Comparison Matrix (SaaS Selection)
Compare two software tools to decide which is best for your business.
Commercial Invoice Template (Post-Brexit)
Ensure export documents meet current customs requirements.
Delivery Discrepancy Report
Formalize a complaint about a short or damaged delivery.
Hidden Talent Skills Audit
Find out what skills your current team has that you aren't using (cheaper than hiring!).
Customer Journey Bottleneck Audit
Map your customer's experience to find the hidden friction points slowing your growth.
The SOP Generator (from Messy Notes)
Turn your rough scribbles or transcripts into a professional Standard Operating Procedure.
Hybrid Workflow System Designer
Design a weekly schedule that perfectly integrates AI into your routine without replacing your judgment.
Vendor Selection Scorer
Objectively compare three potential suppliers to make the best long-term choice.
Professional Out of Office Generator
Write a clear, helpful auto-reply for when you are away.
The '5 Whys' Problem Solver
Dig to the root cause of a recurring business problem so you can fix it forever.
The '7 Wastes' Efficiency Audit
Identify hidden waste (Muda) in your business processes to save time and money.
Mistake-Proofing (Poka-Yoke) Generator
Design simple physical or digital mechanisms to stop human errors before they happen.
Value vs. Waste Analysis
Determine which steps in your process actually add value to the customer.
Zapier/Make Automation Logic
Plan an automated workflow to save time on repetitive digital tasks.
Quality Control (QC) Checklist
Ensure every product leaving your business meets the same standard.
User Testing Script (Website)
Watch a user try to use your website to find friction points.
Culture AI Prompts (2 prompts)
Team Building Activity Generator
Plan inclusive, low-cost team events that people actually enjoy.
Low Budget Team Rewards
Boost morale with creative reward ideas that don't break the bank.
PR AI Prompts (4 prompts)
Local Hero Press Release
Write a story for the local newspaper to get free publicity.
Award Nomination Writer
Draft a compelling entry to win industry awards and gain prestige.
Podcast Guest Pitch
Get booked on podcasts to reach new audiences for free.
Event Panel Questions
Be a great host by preparing smart questions for a panel discussion.
Retail AI Prompts (2 prompts)
Visual Merchandising Planner
Plan an eye-catching shop window display to drive footfall.
The 'Visual Merchandising' Planner
Plan a shop window display to attract customers from the street.
Hospitality AI Prompts (2 prompts)
Menu Engineering Matrix
Analyze your menu items to maximize profit and remove dead weight.
Menu Engineering (Profit vs. Popularity)
Optimize your menu to push high-profit items.
IT Security AI Prompts (2 prompts)
Phishing Simulation Email
Train staff to spot cyber attacks by generating a safe 'fake' phishing email.
Phishing Simulation Email
Train staff to spot cyber attacks with a fake phishing example.
Mindset AI Prompts (1 prompts)
'Imposter Syndrome' Reframer
A confidence boost before high-stakes meetings.
Startup AI Prompts (3 prompts)
The 'Mom Test' Script Generator
Generate unbiased interview questions to validate your business idea without fake praise.
MVP Feature Prioritizer (MoSCoW)
Stop scope creep by deciding exactly what to build for launch—and what to wait on.
Business Name Generator
Brainstorm creative, available, and sticky names for your new venture.
Leadership AI Prompts (2 prompts)
The 'Why We Grow' Speech
Communicate growth plans to your team without scaring them, focusing on the wider impact.
Team Finance Update (Plain English)
Explain financial results or constraints to your staff without confusing them with jargon.
Service AI Prompts (1 prompts)
Scope Creep Pushback Email
Politely tell a client that their new request will cost extra money.
Management AI Prompts (1 prompts)
The Gemba Walk Checklist
A structured observation guide for managers visiting the 'shop floor' or site.
Crisis AI Prompts (3 prompts)
Bad Hygiene Rating Statement
Handle the PR fallout of a low Food Hygiene rating with a transparent statement.
Product Recall Notice
Notify customers of a safety issue with a product legally and clearly.
Graceful Business Closure Email
Tell customers you are closing down the business with dignity.
Data AI Prompts (3 prompts)
Excel Pivot Table Helper
Get step-by-step instructions to analyze data using Pivot Tables.
Regex Generator for Data Cleaning
Generate complex code to clean up messy data lists instantly.
SQL Query Generator
Write database queries to get answers from your business data without knowing code.
Manufacturing AI Prompts (1 prompts)
Bill of Materials (BOM) Structure
Organize your manufacturing data to track product costs accurately.
Spreadsheets AI Prompts (20 prompts)
12-Month Cash Flow Forecast
Create a robust spreadsheet structure to predict financial runway and cash gaps.
Automated VAT Invoice Template
Generate a layout for professional invoices that calculate UK VAT automatically.
Staff Shift Rota & Cost Calculator
Plan weekly shifts and instantly calculate total wage costs.
Project Gantt Chart Builder
A simple project management tracker with automatic end-date calculations.
Simple CRM / Sales Pipeline
Track leads and deal value without paying for expensive software.
Social Media Content Calendar
Organize your marketing posts across multiple platforms.
Budget vs Actual Tracker
Monitor your spending and spot overspending immediately.
Inventory / Stock Tracker
Keep track of stock levels and know exactly when to reorder.
HMRC Mileage Log
Track business travel to claim tax relief compliantly.
Event Budget Planner
Manage the costs of a company event or launch.
Monthly Profit & Loss (P&L)
A classic monthly financial statement to track business performance.
Client Time Tracking Log
Track billable hours for freelancers and agencies.
Marketing KPI Dashboard
Track your key marketing metrics week-by-week.
Supplier Price Comparison
Compare quotes from multiple vendors to find the best deal.
Product Launch Checklist
A countdown tracker to ensure you don't miss any steps before launch.
Startup Cap Table (Basic)
Track who owns what percentage of your company.
Debt Repayment Calculator
Plan how to pay off business loans or credit cards faster.
SaaS Subscription Tracker
Track all your software subscriptions to identify waste.
Vehicle Maintenance Log
Track service history and costs for company vehicles.
Petty Cash Log
Track small cash expenses to balance the tin at the end of the month.
Skeleton Documents AI Prompts (20 prompts)
Employee Handbook Skeleton
Create a compliant structure for your staff handbook based on ACAS guidelines.
5-Year Business Plan Outline
The standard structure required by UK banks for loans or investment.
Health & Safety Manual Structure
A framework to ensure you meet HSE (Health and Safety Executive) requirements.
GDPR Compliance Framework
A checklist structure to document how you handle data.
Project Initiation Document (PID)
Start a project correctly with a PRINCE2-lite scoping document.
Disaster Recovery Plan
A template for Business Continuity if things go wrong (Cyber, Fire, Flood).
Marketing Strategy Document
The master document structure for your annual marketing goals.
Standard Operating Procedure (SOP)
A universal template structure for documenting any business task.
Client Proposal / Tender
Structure a winning bid document for B2B or Public Sector work.
New Product Launch Plan
All the moving parts of a product launch in one document structure.
Whitepaper / Industry Report
Structure a thought-leadership document to generate high-quality leads.
Website Content Architecture
Map out the pages and sections needed for a new business website.
Training Manual / Course
Structure a training course for staff or customers.
Event Management Plan
A logistical bible for running a safe and successful event.
Performance Review Framework
Structure the document used in staff appraisals.
Supplier Code of Conduct
A document telling suppliers your ethical and operational expectations.
Freelancer/Contractor Agreement
Structure a contract for hiring gig workers.
Case Study Framework (STAR)
A standard structure to write compelling client success stories.
Onboarding Handbook (New Client)
A 'Welcome Pack' document structure to send to new clients.
Annual Report (SME Lite)
Structure a yearly review document for stakeholders or the team.