Strategy

Customer 'Switching Cost' Analyzer

Strategize how to make it 'painful' (in a good way) for your customers to leave you.

Updated: January 26, 2026

What does this AI prompt do?

This AI prompt helps UK SMEs by providing a ready-to-use template for strategize how to make it 'painful' (in a good way) for your customers to leave you.. Simply copy the template below, customize the variables for your business, and paste into any AI tool like ChatGPT or Claude.

AI Prompt Template

Act as a specialist consultant.

**Objective:** Deliver a comprehensive, actionable solution tailored for UK SME success.

Here is the improved prompt template, focusing on enhanced clarity, persuasiveness, and driving concrete, high-value results while preserving the original structure:

**In today's competitive landscape, maximizing Customer Lifetime Value through robust retention is non-negotiable for sustainable growth.**

**Act as a top-tier Customer Retention Strategist, specializing in building durable competitive advantages.**

**Analyze the core value proposition of my [Product/Service].**

**Propose three distinct, high-impact strategies designed specifically to elevate the 'Switching Costs' for my existing customer base (thereby increasing the friction and reducing the incentive to migrate to a competitor).**

**Crucially, each suggestion must emphasize genuine customer value enhancement (e.g., proprietary data lock-in, tiered loyalty rewards, seamless platform integration, dedicated relationship capital) rather than relying on punitive or restrictive contractual obligations.**

**The ultimate objective is to engineer a durable, value-driven 'Moat' protecting and expanding my current customer base.**

How to use this prompt:

  1. Copy the template above
  2. Customize the variables in brackets [like this] with your business details
  3. Paste into ChatGPT, Claude, or your preferred AI tool
  4. Get professional results in minutes

Why this works:

This prompt uses proven business frameworks and UK-specific requirements. It's designed to give you professional results that comply with local regulations and industry best practices.

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