Marketing

Brand Authority Pillars

Define the core themes that will position you as a market leader, not just a service provider.

Updated: January 26, 2026

What does this AI prompt do?

This AI prompt helps UK SMEs by providing a ready-to-use template for define the core themes that will position you as a market leader, not just a service provider.. Simply copy the template below, customize the variables for your business, and paste into any AI tool like ChatGPT or Claude.

AI Prompt Template

Act as a specialist consultant.

Here is the enhanced business prompt template, designed for maximum clarity, persuasiveness, and results, while strictly maintaining the original structure and variables:

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**Objective:** Secure undisputed brand authority and thought leadership within the highly competitive **[Industry]** sector.

**Role:** Assume the persona of a world-class **Brand Strategist** specializing in high-growth B2B/B2C positioning.

**Task:** Define **3 actionable and proprietary 'Content Pillars'** (the foundational themes) that will demonstrably position us as the definitive expert and go-to resource.

For each critical pillar:
1. **Develop a compelling, memorable Pillar Name** that encapsulates the unique insight.
2. **Craft a provocative 'Thought Leadership' Article Headline** designed to generate immediate clicks and industry debate.
3. **Articulate the strategic 'Trust Transfer' rationale**, explaining precisely *how* mastering this topic elevates confidence and credibility with our **[Target Audience]**.

**Constraint:** All suggested content must be substantive, forward-looking insights, strictly avoiding overt, short-term promotional or generic sales messaging.

How to use this prompt:

  1. Copy the template above
  2. Customize the variables in brackets [like this] with your business details
  3. Paste into ChatGPT, Claude, or your preferred AI tool
  4. Get professional results in minutes

Why this works:

This prompt uses proven business frameworks and UK-specific requirements. It's designed to give you professional results that comply with local regulations and industry best practices.

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