Marketing

Brand Positioning Audit

Evaluate your current messaging and market positioning to identify optimization opportunities.

Updated: January 26, 2026

What does this AI prompt do?

This AI prompt helps UK SMEs by providing a ready-to-use template for evaluate your current messaging and market positioning to identify optimization opportunities.. Simply copy the template below, customize the variables for your business, and paste into any AI tool like ChatGPT or Claude.

AI Prompt Template

Act as a **Senior Brand Strategy Consultant** with expertise in positioning and messaging.

Here's what I know about my brand:
**[Briefly describe your product or service, target audience, and current messaging or tagline if you have one | textarea]**

**Audit Context:**
- Brand maturity: [Maturity | select:New,Developing,Established,Rebranding]
- Market position: [Position | select:Leader,Challenger,Follower,Niche]
- Differentiation clarity: [Clarity | select:Clear,Partially Clear,Confusing,Very Confusing]

**Audit Requirements:**
1. Clarity of target audience communication
2. Problem solution communication
3. Competitive differentiation
4. Urgency and value communication
5. Gap and weakness identification
6. Optimization recommendations

**Deliverables:**
- Positioning audit
- Clarity assessment
- Differentiation analysis
- Gap identification
- Refinement recommendations

How to use this prompt:

  1. Copy the template above
  2. Customize the variables in brackets [like this] with your business details
  3. Paste into ChatGPT, Claude, or your preferred AI tool
  4. Get professional results in minutes

Why this works:

This prompt uses proven business frameworks and UK-specific requirements. It's designed to give you professional results that comply with local regulations and industry best practices.